You know the sales call is going well when the prospect:
• Starts asking you questions
• Writes down what they are hearing (my favorite indicator of a deal headed the right way)
• Maintains an upright and/or forward posture in their chair
• Keeps you for at least an hour
• Does most of the talking
• Invites others from the organization to participate in the meeting
You know the sales call is going really well when the prospect:
• Buys you the lunch
• Asks for your boss’s name to send a thank you note
• Tells you how your product/service will get them a promotion
• Invites you to their daughter’s wedding
Things are not going so well when you:
• Suffer dry-mouth from too much talking
• Start pulling out the marketing collateral
• Are asked to leave your manager in the lobby
• Discover an urgent need to find the restroom
• Have no clue what the prospect just said
• Spilled coffee on your white shirt on the car-ride to the appointment
• Get “30 minutes to tell us why you should be our choice”
The story you have just read is based on actual occurrences. Names and places were changed to protect the innocent! What other indicators do you use to tell you if your work is being well-received?
Friday, February 26, 2010
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